To reset your password, please first confirm your identity:
Contact Online Support using our technical support form
or by phone, toll-free, at 888-212-8843, Monday – Friday, 7:00 a.m. – 5:30 p.m. (CT).
Client’s new password will be sent to Client via e-mail transmission. Robert W. Baird & Co. Incorporated (“Baird”) will send
Client a new password to the e-mail address on record at Baird. Client, by utilizing Baird Online, and changing Client’s password online,
acknowledges that it is solely Client’s responsibility to provide Baird with the e-mail address to which Client’s new password will be
delivered and to provide timely updates to Baird should Client’s e-mail address change. Baird disclaims any liability arising from the
electronic transmission of confidential information to Client, including but not limited to, e-mail transmission. Transmission by electronic means,
including e-mail, cannot be guaranteed to be secure, timely or error-free. Client acknowledges and accepts that it is solely Client’s responsibility
to take all necessary steps to maintain the confidentiality of the password upon electronic receipt, and that if Client elects to disclose the new
password to third parties, the Client accepts responsibility for all consequences, regardless of foreseeability, that result from such action.